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AI-Media, Audioshake To Revolutionise Live Broadcasting With AI

02/04/2025 06:21 PM

KUALA LUMPUR, April 2 (Bernama) -- AI-Media, a global leader in artificial intelligence (AI)-powered language technology and solutions, has announced an advanced partnership with AudioShake, an audio technology company specialising in sound separation.

This collaboration will enhance AI-Media’s LEXI Voice solution, offering fully automated, high-quality mixes with real-time AI voice translation, setting a new standard for live broadcast audio.

AI-Media Chief Executive Officer (CEO), Tony Abrahams in a statement, described the partnership as a significant advancement in live sports and event broadcasting.

“The ability to isolate and clean up sports commentary in real time while delivering AI-generated translations through LEXI Voice will redefine the viewing experience for global audiences,” he said.

Meanwhile, AudioShake CEO, Jessica Powell expressed excitement about combining their technology with AI-Media’s capabilities, aiming to make live events more accessible to global audiences.

The new solution will be integrated into AI-Media’s iCap network, the world’s largest and most secure distribution network, with its first release scheduled for July.

AudioShake’s technology can isolate dialogue from noisy environments, such as live sports or music events, enabling AI-Media to clean up mixed audio—like commentary and stadium sounds—and remix it with new translated commentary using LEXI Voice.

The result is a seamless, high-quality broadcast that preserves original background sounds while delivering accurate, real-time translations in multiple languages.

Among the key benefits of the partnership are enhanced audio clarity, seamless integration with LEXI Voice’s advanced mixing features, and a fully automated workflow from transcription to translation and re-mixing.

The technology also allows for the creation of clean background tracks, ensuring translated commentary fits naturally while maintaining the authenticity of background sounds. This innovation strengthens AI-Media’s leadership in global sports broadcasting and accessibility.

-- BERNAMA


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