MERSING HOSTS SECOND STOP OF BANDAR BERSIH JOHOR 2030 ROADSHOW

MERSING, April 29 (Bernama) -- Mersing has been selected as the second destination for the Jelajah Bandar Bersih Johor 2030, a strategic initiative by the state government, in collaboration with the Solid Waste Management and Public Cleansing Corporation (SWCorp) and local authorities (PBTs), to promote a culture of cleanliness and environmental sustainability.

SWCorp chief executive officer Khalid Mohamed said that the roadshow aims to cover 15 locations across Johor by 2026, in line with the goal of transforming cities in Johor into clean cities by 2030.

He said this at the launch of the ‘Jelajah Bandar Bersih Johor: Anda di Hati Kami’ logo today, symbolising an inclusive approach and reflecting a collaborative effort with deep meaning.

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“According to a study conducted by SWCorp, 97.7 per cent of the local population expressed strong support for the Bandar Bersih Johor 2030 initiative, demonstrating high public awareness.

“This initiative has been specifically designed to empower the active participation of the community in activities which promote cleanliness and environmental sustainability. Therefore, we hope that all parties will commit and cooperate to collectively realise the aspiration of Bandar Bersih Johor 2030.

Khalid said this at the programme, which was officiated by Datuk Samsolbari Jamali, the Deputy Speaker of the Johor Legislative Assembly, earlier today.

He added that the programme featured a variety of interactive activities across four key locations in the district: Taman Wawasan, Pantai Air Papan, Mersing Harbour Centre and Dewan Jubli Intan Sultan Ibrahim. 

“Activities included the handover of the Bandar Besih Johor 2025-2030’s smart partnership, a gotong-royong painting of 165 bin placement squares, a new bin exchange session, a demonstration of the drive-thru recycling centre (DTRC) and composting machines, as well as the Appreciate Food Avoid Waste campaign.

“This roadshow programme serves as a platform for engagement between SWCorp, local authorities (PBT), and related agencies, with the local community. It is scheduled to be implemented in phases, across 15 locations throughout Johor, by 2026,” he said.

Khalid added that initiatives such as the ‘Trash to Cash’ and ‘Free Market’ programmes not only promote recycling and waste reduction but also empower communities by creating opportunities within a sustainable circular economy framework.

“Based on last year’s performance, a total of 3.435 million kilogrammes of recyclable materials were collected through the Trash to Cash programme, generating a total sales value of RM1.527 million.

“This is a commendable achievement, and clearly reflects the growing public awareness and participation in recycling efforts,” he said.

Mersing is the second stop of the roadshow, after Johor Bahru. The upcoming destinations include Kota Tinggi on May 24, Segamat (June 5), Iskandar Puteri (June 21), Simpang Renggam (July 26), Batu Pahat (Aug 23), Muar (Oct 25), Pontian (Feb 7, 2026), Labis (April 25, 2026), Tangkak (May 16, 2026), Pasir Gudang (June 27, 2026), Kluang (July 25, 2026), Yong Peng (Aug 22, 2026), and Kulai (Oct 24, 2026).

-- BERNAMA