GOVT TARGETS RM150 MLN IN EXPORT OPPORTUNITIES AT LEVEL UP KL 2025 EVENT

KUALA LUMPUR, Oct 7 (Bernama) -- The government, through the Malaysia Digital Economy Corporation (MDEC), is targeting RM150 million in export opportunities under this year’s LEVEL UP KL 2025, Southeast Asia’s premier game developers conference.

Held from Oct 6-8, the event is expected to facilitate 350 business meetings and feature 70 exhibitors from around the world, Digital Minister Gobind Singh Deo said at the opening ceremony.

He said more than 2,500 participants from over 20 countries including Japan, the United States, the United Kingdom, Brazil, Indonesia, the Philippines and Saudi Arabia are attending the event.

“Our digital infrastructure is advancing rapidly. With nationwide 5G coverage, developers now have access to high-speed, low-latency environments required for multiplayer, cloud-based, and real-time games.

“This opens new frontiers for immersive and socially connected experiences,” he said.

However, Gobind stressed that infrastructure alone is not enough but must be matched with talent and supportive policies.

The government has, therefore, through MDEC, launched incentive programmes worth RM15 million to boost local digital content such as games, animation, and creative technology to help studios create original Internet protocol, scale production to compete globally, he said.

“Among these is the Digital Games Testbed Programme with a RM3.5 million allocation to help Malaysian studios create new game genres and work with international partners.

“This programme focuses on innovation, co-production, and knowledge sharing, positioning Malaysia as a regional hub for game development,” he added.

Gobind said these initiatives go beyond building an industry — they are about empowering creators, driving innovation, and securing Malaysia’s rightful place in the global digital economy.

-- BERNAMA