‘DUA SISI’ TALK SHOW TO AIR EVERY SATURDAY ON BERNAMA TV

KUALA LUMPUR, Jan 16 (Bernama) -- A new television talk show, Dua Sisi, a first-of-its-kind platform bringing together three key dimensions — intellectual, corporate and entrepreneurship — will begin airing every Saturday starting tomorrow, exclusively on Bernama TV.

KNKV Group Sdn Bhd said in a statement that the programme will be broadcast at 9 pm for one hour, with a total of 24 episodes.

According to the statement, Dua Sisi is developed as a discussion platform that differs from conventional talk show formats, targeting audiences comprising professionals, decision-makers and individuals seeking meaningful, fact-based and high-value content.

“Each episode is designed not merely as a discussion but as a platform for analysis, intellectual challenge and strategic sharing that delivers practical value to viewers,” the statement said.

Among the segments featured in the programme is Sisi Bicara, which provides space for corporate figures, chief executive officers of government-linked companies and industry leaders to delve deeply into issues such as leadership, digital transformation, Environmental, Social and Governance (ESG) sustainability and economic crisis management.

The segment will be hosted by Datuk Seri Dr Zurainah Musa, who is recognised as a programme anchor with extensive experience in leadership and governance.

The programme’s dynamic elements continue through the Sisi Debat segment, hosted by Azhar Jalil, featuring one-on-one debates that demand sharp arguments, factual discipline and clarity of thought, while elevating the culture of intellectual debate professionally on mainstream television.

“Completing the programme’s structure is the Sisi Niaga segment, hosted by Irma Hasmie. With her extensive background in television hosting and storytelling, she brings a professional yet approachable approach in highlighting stories of entrepreneurs and local businesses,” said the statement.

KNKV Group said Dua Sisi also offers a trusted and brand-safe content environment, making it suitable for brands seeking association with leadership thinking, trust and credibility.

“The combination of national television broadcast and KNKV Group’s digital content distribution also ensures longer content lifespan and sustained communication impact.

“Through the production of Dua Sisi, KNKV Group strengthens its role as a television content producer that understands the needs of modern audiences as well as advertisers who prioritise authoritative and trusted content environments,” the statement added.

Those interested in collaborations, sponsorships or advertising opportunities with the programme may contact 017-2055384 or email corporate@knkvgroup.com.

-- BERNAMA