CIMB WINS BEST RETAIL BANK IN MALAYSIA AT THE ASIAN BANKER AWARDS

KUALA LUMPUR, Oct 16 (Bernama) -- CIMB Bank Berhad (“CIMB” or “The Bank”) won three awards at The Asian Banker Global Excellence in Retail Financial Services Awards 2025, namely Best Retail Bank in Malaysia, Best Digital SME Financing in Malaysia and Best Green Finance Initiative in Malaysia, highlighting CIMB’s strengths in digitalisation and sustainability.

According to The Asian Banker, The Best Retail Bank in Malaysia award was conferred in recognition of CIMB’s strengths and leadership in areas including digital innovation, wealth management as well as sustainable and inclusive banking. Digital adoption is high amongst CIMB’s customers, with the majority using digital platforms as a primary touchpoint, while the Preferred segment proposition was refreshed with a unique regional suite of lifestyle benefits and card (Preferred Visa Infinite Credit Card). Products offering everyday benefits while embracing inclusivity were also launched (Visa Debit Card with travel-based cashback, and contributions to children with cerebral palsy). In the investment space, customers gain from real-time portfolio management on the MyWealth platform and the Chief Investment Office (“CIO”) website’s investment insights, and to reinforce CIMB’s commitment to ESG, green branches were launched featuring energy-efficient materials and wheelchair-friendly access. With its strategic investments in customer relationship management (“CRM”), artificial intelligence and cloud migration, the bank was able to offer greater personalisation, mobilise better fraud prevention and improve customer trust and engagement.