PUBLIC GOLD APPOINTED KEY DISTRIBUTOR FOR EMIRATES GOLD-BRANDED BULLION IN SOUTHEAST ASIA

KUALA LUMPUR, May 6 (Bernama) -- Public Gold Marketing (Public Gold) has inked two strategic collaborations with Emirates Gold DMCC (Emirates Gold), a gold refineries and bullion manufacturer in the United Arab Emirates (UAE).

The precious metal trading company said the agreements marked a new era of global synergy between Malaysia and the UAE, strengthening regional gold supply chains, expanding innovative retail gold access, and enhancing bilateral economic ties.

“The products of these collaborations will be showcased during Emirates Gold’s inaugural exhibition at the prestigious Malaysia Gold Jewellery Exhibition 2025 that is happening from May 9-11, 2025, at Setia SPICE Convention Centre, Penang, Malaysia.

“Being the appointed key distributor, Public Gold will be trading Emirates Gold-branded bullion and other gold products across the Southeast Asian markets backed by Emirates Gold,” it said in a statement today.

Public Gold said the collaboration also unites two industry leaders by leveraging on Emirates Gold’s world-class refining capabilities and Public Gold’s extensive customer network, deep market expertise, and trusted retail infrastructure within Southeast Asia.

Public Gold founder and executive chairman Datuk Louis Ng said the partnership is a testament to the company’s capabilities – from product excellence to retail innovation.

“As Malaysia’s gold industry enters a new chapter on the global stage, we take pride in building lasting trade ties that benefit both nations and the wider ASEAN economy,” he said.

Meanwhile, Emirates Gold chief executive officer Abhijit Shah said the collaboration marks a significant step toward advancing regional integration within the gold industry.

“Leveraging Public Gold’s extensive network of investors, consumers, and institutional partners across Southeast Asia and beyond, we are confident in their ability to bring the Emirates Gold brand to greater heights.

“Together, we aim to foster a robust, transparent, and innovation-driven gold ecosystem that delivers long-term value for all,” he added.

-- BERNAMA