ETHICAL MEDIA PRACTICES ENHANCE NATIONAL DIPLOMACY, SAYS MPI

PUTRAJAYA, Dec 21 (Bernama) -- The Malaysian Press Institute (MPI) has emphasised that reporting on natural disasters, tragedies, and humanitarian issues should be ethical, factual, and compassionate, taking into account cultural sensitivities, social norms, and international relations, especially in cross-border contexts.

MPI president Datuk Yong Soo Heong said the media bore a significant responsibility not only to convey information to the people but also to shape public understanding, preserve the dignity of victims and safeguard harmonious bilateral and regional relations.

“In situations involving disasters and humanitarian crises, MPI stresses that journalistic reporting should not be driven by excessive emotion, sensationalism or narratives that could trigger misunderstandings.

“Instead, it must be anchored in trust, factual accuracy and a thorough understanding of the actual realities on the ground,” he said in a statement today.

Referring to the recent natural disaster in Sumatra and Indonesia’s decision not to accept foreign aid, Yong reminded the media to exercise caution and responsibility to prevent misinterpretation or negative perceptions.

Yong said that accurate, balanced, and prudent reporting was essential for providing truthful information and maintaining good ties and mutual understanding between neighbouring countries with shared history, culture, and regional interests.

“Malaysian media covering the disaster must maintain high ethical standards, demonstrate sensitivity towards the calamity affecting Aceh and several regions in North Sumatra, and respect policies and decisions set by the Indonesian government,” he said.

In this regard, MPI advised local media to respect bilateral relations and uphold solidarity by showing empathy, sensitivity, and shared responsibility when reporting on disasters and humanitarian issues.

In the same statement, the press institute also highlighted that its professional training consistently emphasised understanding on-the-ground contexts, diplomatic implications, and the media’s social responsibility in crisis reporting.

“Ethical and principled journalists must prioritise humanitarian values, empathy and social responsibility in every report.

“The media should serve as a channel that unites, builds mutual understanding and strengthens trust, especially during times of hardship,” the statement said.

-- BERNAMA